Tech-driven communications agency brought on to strategically drive promotion for the Digital Commerce Event, its keynote speakers, and conference sponsors
June 06, 2022 09:00 AM Eastern Daylight Time NEW YORK--(BUSINESS WIRE)--NextTech Communications, a technology-focused integrated communications agency, has been named the public relations agency of record by MPC: The Digital Commerce Event for MPC22, the 12th annual premier conference and exhibition focused on the future of alternative payments worldwide. MPC22 is being held August 22-24, 2022 at the Westin Atlanta Perimeter North. “NextTech Communications was the clear choice for our public relations partner from the start of our search given the firm’s extensive knowledge and media relations experience in tech, and especially payments, ” Tweet this As the event’s agency of record, NextTech Communications is responsible for developing and executing a comprehensive media relations campaign that elevates the event’s profile as the leading industry conference for alternative payments, increases attendance, and elevates exposure for its participating keynotes, panelists, media, and industry analysts. NextTech Communications will work closely with the MPC22 events team to drive promotion of the conference’s programming, exhibitions, and its supporting content to ensure professionals from various industries can capitalize on the many benefits offered by MPC22, including access to thought leaders, educational resources, training, and networking with world leaders in fintech, commerce and cybersecurity. “NextTech Communications was the clear choice for our public relations partner from the start of our search given the firm’s extensive knowledge and media relations experience in tech, and especially payments, ” said Marla Ellerman, executive director of MPC: The Digital Commerce Event. “Technology lies at the heart of digital commerce, so finding a team who understands the ever-changing tech landscape is essential to our success in promoting MPC22 to attendees, participants, sponsors, and press.” “We are honored to be selected by the MPC22 team to help bring the biggest industry names together in-person for the first time since MPC’s last in-person event in 2019,” said Janine Savarese, CEO of NextTech Communications. “MPC has become known as a must-attend event at the apex of technology and digital commerce, and we look forward building upon over a decade of momentum to make this year's event the most successful one yet.” Headline speakers at the event include U.S. Bank, Heartland, Intel, GoCart, Aliaswire, Galileo, Kount, Aite Novarica, Branch, Mastercard, State Street Bank, and Uber Freight. Early bird registration for the event is now open through June 30th. For more information and to register, visit this link here. About NextTech Communications: NextTech Communications is an integrated communications agency for companies that break barriers and redefine boundaries. We’re built for the business of technology, with bold thinking and the agility to help you navigate change while getting things done. We work with technology innovators and the industries they’re disrupting across all stages of growth from startups to the Fortune 500. Whether you’re in business services, financial services, technology or healthcare, wherever you are in your growth journey, we can help you advance your brand mission, amplify your story, and achieve real impact through real results. NextTech is owned by the Bliss Group, which is also part of the Next Practices Group. ABOUT MPC DIGITAL COMMERCE EVENT MPC Digital Commerce Event is the premier annual conference and exhibition on the future of alternative payments worldwide. MPC is known for bringing together thought leaders, innovators and decision-makers from financial, technology, government, retail, marketing, and mobile industries to discuss the evolution of the payments industry. Attendees benefit from access to the world’s foremost experts in emerging payments and commerce, blockchain and digital currencies, cybersecurity and consumer privacy, customer experience and loyalty, and customer engagement and marketing. ABOUT MPC22 MPC22, which marks the 12th year of the Digital Commerce Event, is set for August 22 to 24, 2022. This year’s theme, “The Currency of Change,” will focus on alternative payment technologies in established and emerging markets and their impact on the future of commerce. For more information, visit www.mobilepaymentconference.com.